Neon Nouveau

Branding designed for Neon Nouveau — colourful and vibrant home decor “inspired by 90s neons, feminine pastels, art deco lines and modern architecture”. Neon Nouveau goods are handmade using an eco-resin called Jesmonite.

All branded materials were designed with risograph printing in mind. Risograph is an environmentally-friendly and imperfect print process, which results in highly vibrant, fluorescent prints that match Neon Nouveau’s colourful palette well. Reflecting their commitment to sustainability, all pieces are printed on uncoated stock with soy ink, so they could be recycled or even composted.

The imperfect and DIY nature of the printing captures the Neon Nouveau ethos of beauty through imperfection.

All photography by Kristen Holm.